We’ve talked about your viral loop – which is a step-by-step process of all the actions a user must take, from...
Remember the end of the movie The Matrix, where Neo finally embraces his true gift and can see the world around him as...
In the last chapter, we discussed the “how” of viral addiction. Specifically how users form habits when using your...
We’ve created a pretty awesome model to project viral growth over time so far. We’ve factored in things like viral...
No matter who you are, your viral loop is meant to help you grow. However, “growth” can mean different things to...
Okay, so you’ve got your users sending invites to friends and colleagues. What's more, you’ve got those friends and...
You have officially made it halfway through Creating Your Viral Marketing Engine in 15 Steps. Everything you’ve done up...
Okay, so we’ve covered the foundations of creating your viral marketing engine. You started by answering the 6 magical...
I’m going to start this chapter with a little anecdote. It may seem pointless at first, but stick with me. A few months...