Congratulations! You’ve finally reached the end of our step-by-step adventure into viral marketing. It’s been a long...
When newbie growth engineers start building their viral loops, they often mistakenly set their primary KPI as something...
In the last chapter, we discussed a commonly-used, ultra-vague buzzword: critical mass. It’s a term that is misused so...
“We’ll Worry About That Once We Hit Critical Mass…” ...is a totally asinine thing to say when making a decision...
In 2000, James Hong and Jim Young befriend one another while both studying electrical engineering at UC Berkeley. As...
Every time the “next big thing” app comes out and takes the Internet by storm, many of our first assumptions are that...
We just went over your viral carrier in the last chapter. It only stands to reason that the next step would be to make...
Before we get down and dirty with your viral carrier – which sounds really gross, but I assure you is actually quite...
CONGRATS! You’ve reached the last chapter of the 12 different types of viral marketing. (Viral Panda and his sidekick...